Effective medical communications to articulate the value of health interventions

Whether you’re seeking to disseminate research or aiming to gain market access, our medical communications specialists help you to craft clear, compelling content that resonates with the right audiences. In doing so, we ensure your message effectively supports your strategic goals and strengthens your impact.

How can YHEC’s expertise in medical communications help you?

Effective communication of your value messages is important to transition from research to real-world impact. We help you to:

  • Translate complex data into clear narratives: Developing manuscripts for peer-reviewed journals, as well as global value dosseirs to equip affiliates with comprehensive tools for market access discussions.
  • Distribute knowledge: Through manuscripts, conference materials, presentations, webinars, slide decks, and training courses. We also provide a publication planning service, where we develop a strategic plan for disseminating evidence.
  • Strengthen your case for adoption: Creating thorough HTA dossiers with a consistent narrative.
  • Shape strategic pathways: Conducting care pathway analyses and developing early value messages to help you understand the current clinical landscape, identify how a product/health service fits into this pathway, and refine your value proposition accordingly.
  • Communicate with patients: Creating plain-language summaries and disease awareness materials, using accessible language, to engage patient communities and raise public understanding.

Why partner with YHEC?

Choosing YHEC for your medical communications needs means partnering with a team that offers:

Our Medical Writers are experts in using Microsoft PowerPoint, allowing us to create engaging, dynamic and concise slide decks for internal materials, training courses, conference presentations or webinars.

Staff across YHEC have published nearly 400 publications in peer-reviewed journals. We also have dedicated Medical Writers, who are highly skilled in developing and executing robust publication strategies, from drafting outlines to developing conference materials, white papers, and writing full manuscripts.

We are highly experienced in developing and refining value messages and communications. We understand how to demonstrate a product’s value to policymakers and decision-makers, helping clients prepare for and navigate crucial discussions. This expertise is also applied to helping health systems articulate the value of their services and strategic initiatives to their stakeholders and the public.

We have proven expertise in undertaking care pathway analysis and other qualitative research, providing valuable insights into clinical practices and stakeholder perspectives. This vital information not only illuminates stakeholder perspectives and potential adoption barriers but also significantly supports the development and strengthens the structure and inputs of your economic models, ultimately reducing associated uncertainty. This can be particularly useful for health systems aiming to understand how a new service will impact their local patient population and providers.

Talk to our expert

For more information about medical communications, talk to our expert – Emily Gregg.

A head-and-shoulders photo of Emily Gregg smiling at the camera, against a neutral background